Tuesday, April 19, 2011

Scream 4 Apple as Rio Birds Get Angry

Scream 4
Two films opened this past weekend - "Rio," an animated comedy about birds and "Scream 4," the latest installment in the horror installment after an 11-year hiatus. It was the lowest opening weekend in the series' history. LOS ANGELES, CA (Catholic Online) - Movie industry bigwigs are analyzing the film's failure. The film still tanked. Animated films are big box office right now, and bring in parents with children. It's been 11 long years since "Scream 3" arrived in theaters.


"Scream 4" opened to a disappointing second place at the box office this weekend, raking in $19 million in returns -- much less than the $33 million and $34 million opening weekends for its "Scream 2" and "Scream 3" predecessors. A natural partnership, the version allows users to play a Rio-ized version of the runaway hit game. No surprise, either, that the Apple app store features an official Scream 4 game:


Scream 4 is just the latest film featuring an Apple app game based on the movie. It's noteworthy that the Scream 4 iPhone game is The Weinstein Company's first foray into the Apple app game platform.

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